Global social networking Skout is reaching out to help the hungry in its hometown of San Francisco and the nearby community of Marian via a new partnership with SF-Marin Food Bank as part of National Potato Chip Day. The app is taking advantage of the national celebration of America’s favorite snack food by reaching out to 20,000 people that otherwise might go hungry in the community.
Skout was formed as a global networking app and is today available in 180 different countries and has been translated in 16 different languages. It allows its users to safely connect with each other so they can find new people in their local community.
The app uses GPS on a person’s mobile to help connect them to people that live nearby or happen to be simply within close proximity of a person when they log in. While browsing on Skout users have access to each other’s profiles and can instant message if they are interested. Additionally, they can send virtual gifts which have been a top selling portion of the app.
Skout is taking advantage of the virtual gifting function by asking users to gift each other potato chips on National Potato Chip day. The company will make a cash donation to SF-Marin Food Bank for every virtual potato chip that is sent until enough has been raised to feed 20,000 people.
Paul Ash, the Executive Director of SF-Marin Food Bank, explained that people are having a hard time with their expenses and income because it seems the gap between the two is simply getting larger. They are happy that Skout has noticed the issue and is utilizing their technology to help feed those in their local community. He added that working together to help others eat is always great.
Co-Founder of Skout, Christian Wilklund, stated that their virtual gifting function has always been a popular feature so they are happy to take advantage of it to help out in the community. Users can read more about the hunger initiative in the original article published by PR Newswire here.